The W. P. Carey BA in Sports Business program in business with a concentration in sports business is attractive to students with an interest in the sports industry.
Students acquire the skills necessary to build knowledge and understanding of the development of the strategic business process in sports organizations and its relationship to media. The program offers a strong focus on applied elements of the sports industry, especially as it relates to media and its impact on the industry.
Quick Facts
Full-time
120 credit hours
Online or Campus Immersion
Tempe or West Valley campus
STEM-OPT Option not available
Students enrolled at an ASU Cintana Alliance Network institution have the chance to start their courses at their home institution and transfer those credits* to finish their remaining years at ASU.
Model available: Undergraduate dual degree and pathway to ASU degree only.
Up to 90 credit hrs. can be transferred
from ACI to ASU
Students must earn a “C-” or
higher for courses to transfer to ASU
Graduation requirements at partner institution
Minimum of 30 credits must be completed at ASU
English Composition I & II
General Education and Graduation requirements must be
met through the combination of transfer courses from partner institution and the coursework completed at ASU
*Transfer eligibility is subject to student performance in transfer courses and Arizona State University transfer requirements.
*A specific plan of study will be agreed upon between institutions, but here are general requirements to be completed at each institution.
Focuses on what it means to be a consumer in a sports marketing context society and what, as a marketer, you need to know to develop, evaluate and implement effective marketing strategies for fans.
Designed for aspiring journalists and media users, explores why great sports journalism is essential to our society. Establishes the goals, dreams, and expectations for sports journalism and introduces ethical philosophy and popular ethical models and decision-making tools. Students then apply these tools to sports journalism.
Legal theories, ethical issues, and regulatory climate affecting business policies and decisions.
Sports business is a constantly evolving career field. A business degree with a concentration in sports business prepares you for a wide range of jobs in the sports industry. Whether you’re interested in advertising and creative or outreach and youth sports, you’ll have the opportunity to turn your passion for sports into a suitable career path.
89% of ASU undergrads apply to grad school or find a job within 90 days of graduation SU is ranked Top 10 for tech company hires QS World University Rankings, 2022
Minimum transfer Grade Point Average (GPA): Transfer students must have a minimum 3.0 cumulative transfer GPA.
You must have and present a completed high school diploma or certificate.
You must submit official transcripts from every high school, college and university you attended, regardless if a degree was earned.
Proof of English proficiency: 61 iBT TOEFL; 6.0 IELTS; PTE 53; Duolingo 95 or equivalent; Global Launch’s online English for Undergraduate Admission or full-time English Language Program (campus or online immersion).
| Enrollment Path BA Business (Sport Business) | Credit Hours Completed at Institution | Credit Hours Completed at ASU | Estimated Duration | Total Program Cost |
|---|---|---|---|---|
| Articulated Pathway(Immersion) | 90 | 30 | 2 years (2+2) | ~$87,260 USD (2+2) |
| Direct ASU Enrollment | 120 | 4 years | ~$174,520 USD | |
| Articulated Pathway(Online) | 60 | 60 | 2 years (2+2) | ~$46,178 USD (2+2) |
| Direct ASU Enrollment | 120 | 4 years | ~$92,356 USD |
Note 1: This is an estimate only. Based on ASU 2024-25 published tuition and fee rates. Subject to change for future years.
Note 2: Tuition calculation for Articulated Pathway is based on 15 credits (Fall), 15 credits (Spring).
Note 3: Articulations may require additional credits for viability, which will increase the cost.
Note 4: Additional Scholarship may be available for qualifying students.
| Program Start | Application Deadline | Classes Begin | Tuition Payment Deadline |
|---|---|---|---|
| Spring start (January) | November 1, 2024 | January 13, 2025 | January 20, 2025 |
| Fall start (August) | May 1, 2025 | August 21, 2025 | August 25, 2025 |
| Spring start (January) | November 1, 2025 | January 12, 2026 | January 19, 2026 |