The W. P. Carey BA in Sports Business program in business with a concentration in sports business is attractive to students with an interest in the sports industry.
Students acquire the skills necessary to build knowledge and understanding of the development of the strategic business process in sports organizations and its relationship to media. The program offers a strong focus on applied elements of the sports industry, especially as it relates to media and its impact on the industry.
Full-time
The W. P. Carey School of Business prepares tomorrow‚ business leaders to create positive global change through excellence and innovation. Ranked #1 for online undergraduate business programs by U.S. News & World Report (2023) and #10 globally for its Executive MBA by Financial Times (2022), W. P. Carey is a leader in business education.
The school is also highly recognized for its operations, supply chain logistics and project management programs. W. P. Carey sparks positive change by educating students, producing groundbreaking research and engaging with communities to transform the world.
Students enrolled at an ASU Cintana Alliance Network institution have the chance to start their courses at their home institution and transfer those credits* to finish their remaining years at ASU.
Model available: Undergraduate dual degree and pathway to ASU degree only.
*Transfer eligibility is subject to student performance in transfer courses and Arizona State University transfer requirements.
*A specific plan of study will be agreed upon between institutions, but here are general requirements to be completed at each institution.
Focuses on what it means to be a consumer in a sports marketing context society and what, as a marketer, you need to know to develop, evaluate and implement effective marketing strategies for fans.
Designed for aspiring journalists and media users, explores why great sports journalism is essential to our society. Establishes the goals, dreams and expectations for sports journalism and introduces ethical philosophy and popular ethical models and decision-making tools. Students then apply these tools to sports journalism.
Legal theories, ethical issues and regulatory climate affecting business policies and decisions.
Sports business is a constantly evolving career field. A business degree with a concentration in sports business prepares you for a wide range of jobs in the sports industry. Whether you’re interested in advertising and creative or outreach and youth sports, you’ll have the opportunity to turn your passion for sports into a suitable career path.
89% of ASU undergrads apply to grad school or find a job within 90 days of graduation SU is ranked Top 10 for tech company hires QS World University Rankings, 2022
Program Start | Application Deadline | Classes Begin | Tuition Payment Deadline |
---|---|---|---|
Spring start (January) | November 1, 2024 | January 13, 2025 | January 20, 2025 |
Fall start (August) | May 1, 2025 | August 21, 2025 | August 25, 2025 |
Spring start (January) | November 1, 2025 | January 12, 2026 | January 19, 2026 |